FAQ’s
Copyright
Unlike trademarks, the registration of a work with the Copyright Registry does not provide proprietary rights by itself. The source of the proprietary rights is the materialization of the work, not the registration.
From a legal perspective, the Copyright Registry serves two main purposes:
1. Preparing evidence about the existence of the work.
2. Providing a public record of contracts (such as assignments, licenses or securities) and other legal acts with impact on copyright. Such recordation makes the recorded act enforceable against third parties, mainly future assignees of the copyright.
However, as I stated before, Mexican society is very formalistic. In practice it is not unusual that businessmen and authorities demand the certificate of copyright registration to acknowledge the existence of copyright, in spite that the statute provides the contrary.
The reservas de derechos or reserves, are special registrations filed with the Mexican Copyright Office that provide exclusivity rights.
There is no unity as for the nature of the intangible assets that are subject matter of the reserva: distinctive titles (titles of newspapers, journals, magazines and TV and radio shows broadcasted on regular basis), distinctive names of artists, performers and artistic groups; fiction characters (the name of the character and its psychological and physical distinctive features) and original advertising campaigns.
Conflicts between holders of reservas and registered trademarks for identical or confusingly similar names covering the same or similar products or services are not unusual. Generally speaking, it is easier to invalidate a registered trademark due the earlier existence of a reserva than invalidating a reserva due the earlier existence of a trademark registration.