{"id":1652,"date":"2019-11-02T22:29:28","date_gmt":"2019-11-03T04:29:28","guid":{"rendered":"https:\/\/reyesfenigeng.wordpress.com\/?p=720"},"modified":"2019-11-02T22:29:28","modified_gmt":"2019-11-03T04:29:28","slug":"well-known-2018","status":"publish","type":"post","link":"https:\/\/reyesfenig.com\/en\/2019\/11\/02\/well-known-2018\/","title":{"rendered":"Trademarks acknowledged as well-known and famous in Mexico as to 2018"},"content":{"rendered":"

This is the fourth entry in this blog devoted to famous and well-known trademarks in Mexico (see Revisiting the protection of well-known and famous trademarks in Mexico<\/a>, Registered trademarks acknowledged as well-known or famous in Mexico through the ad-hoc procedure<\/a>, 2013 Update. Trademarks Acknowledged as Well-Known and Famous in Mexico<\/a>). As some readers may know, Mexican law stipulates two groups of renowned marks: \u201cmarcas notoriamente conocidas\u201d or well-known trademarks (as provided by article 6 Bis of the Paris Convention) and \u201cmarcas famosas\u201d or famous trademarks.<\/p>\n

In this post I provide an updated list, until the end of 2018, of registered trademarks that have been acknowledged as well-known or famous in Mexico by the Mexican Patent and Trademark Office (MPTO) through the ad hoc<\/em> procedure provided in article 98 Ter<\/em> 1 (formerly 98 Bis<\/em> 1) of the Industrial Property Law.<\/p>\n

There are several ways a trademark may be acknowledged as well-known or famous in Mexico; the ad hoc<\/em> procedure is not the only one. A trademark may be acknowledged as well-known or famous in the decision of a contentious procedure, such as an invalidation or infringement action at the MPTO. A trademark may also be acknowledged as famous or well-known in a trademark registration procedure, when the examiner states that the applied trademark may not be approved because it is identical or confusingly similar to a famous or well-known trademark, without a prior acknowledgement in a contentious or ad hoc<\/em> procedure. For example, the trademark \u201cAMEX\u201d owned by American Express Marketing & Development Corp. was declared famous in Mexico when the examiner issued an office action in the trademark applications number 1,981,308 \u201cAMEX\u201d (& Design), 1,981,310 \u201cAMEX\u201d (& Design) and 1,981,311 \u201cAMEX\u201d (& Design)[1]<\/a>. Actually, the trademark \u201cAMERICAN EXPRESS\u201d has been acknowledged as famous in Mexico through the ad hoc<\/em> procedure.<\/p>\n

The acknowledgment of a trademark as well-known or famous is a de facto <\/em>recognition, not de iure<\/em>. A well-known trademark today may not be well-known tomorrow. The acknowledgment of a trademark as well-known or famous does not provide exclusivity rights, but the holder may file legal actions to stop third parties from using identical or similar marks or invalidate other party\u2019s trademark registrations. One of the advantages of the ad hoc<\/em> acknowledgement is that it extends the recognition of a de facto\u00a0<\/em>situation by the trademark authorities over time, for at least five years, and may be updated (similar to a renewal) if the holder proves that the trademark continues being well-known or famous.<\/p>\n

After reviewing the list of trademarks that have applied for the ad hoc <\/em>acknowledgments, I noticed that famous has been preferred over well-known. Some holders of well-known trademarks have decided to refrain from updating the recognition and file for the acknowledgment as famous (i.e.: MOMIAS DE GUANAJUATO\u201d and \u201cRICOLINO\u201d). By the end of 2018, there were only five well-known updates; on the other side, there were nineteen updates of recognitions of famous trademarks. This trend was already noticeable in 2013.<\/p>\n

 <\/p>\n

The famous trademarks are in a better position than well-known trademarks, especially after the 2018 amendments to the law: Article 90, paragraph XVII of the Industrial Property Law (as amended on May, 2018) prohibits the registration of trademarks identical or confusingly similar to marks that the MPTO considers famous for any product or service whatsoever. The prohibition is similar in the case of well-known trademarks, but there has to be the risk of unfair competition, harming the reputation of the well-known mark, dilution of the well-known mark or association of the applicant with the holder of the well-known trademark.<\/p>\n

Further, article 213, paragraph VII, of the Industrial Property Law (as amended on May, 2018) states that using a mark identical or confusingly similar to a trademark considered by the MPTO as famous is an infringement, regardless the goods or services identified with the infringing mark.<\/p>\n

A well-known or famous trademark continues being well-known or famous, even if the holder decides not updating the ad hoc <\/em>acknowledgment. As I stated, the acknowledgment of a trademark as famous or well-known is the recognition of a de facto<\/em> situation that may persist regardless any filing with trademark authorities. In the absence of the ad hoc<\/em> acknowledgment, if the holder wants to claim that its mark is well-known or famous, it would have file all evidence required to prove it.<\/p>\n

It is not clear if, in the case of an infringement action involving a trademark that has been acknowledged as famous or well-known through the ad hoc<\/em> procedure, such acknowledgment would be enough evidence to prove such a status or if the holder should file additional evidence to prove that the mark is indeed well-known or famous.<\/p>\n

The following is the list of trademarks acknowledged as well-known or famous by the MPTO through the ad hoc<\/em> procedure published in the Official Gazette until the end of 2018. Of course, there are other trademarks acknowledged as famous or well-known out of the ad hoc<\/em> procedure, so this is a non-limitative list.<\/p>\n

    \n
  1. Trademarks acknowledged as well-known <\/strong>through the ad hoc <\/em>procedure:<\/li>\n<\/ol>\n

     <\/p>\n

    A.1. Trademark: \u201cANDREA\u201d<\/p>\n

    Trademark registration number: 572,692<\/p>\n

    Date of acknowledgment: November 4, 2008.<\/em><\/p>\n

    File number M.N. 2197\/2007 (G-1) 18189<\/p>\n

    Owner: F\u00e1bricas de Calzado Andrea, S.A de C.V.<\/p>\n

    Gazette: May 2009<\/p>\n

    Status: Live (Updated. Gazette February 2016)<\/p>\n

     <\/p>\n

    A.2. Trademark: \u201cPRITT\u201d<\/p>\n

    Trademark registration number: 154,268<\/p>\n

    Date of acknowledgment: June 30, 2010<\/p>\n

    File number: M.N. 638\/2009 (T-4) 5766<\/p>\n

    Owner: Henkel AG & Co. KGAA<\/p>\n

    Gazette: June 2010<\/p>\n

    Status: Live (Updated. Gazette August 2016)<\/p>\n

     <\/p>\n

    A.3. Trademark: \u201cBARCEL\u201d<\/p>\n

    Trademark registration number: 164,548<\/p>\n

    Date of acknowledgment: March 22, 2010<\/p>\n

    File number: M.N. 102\/2009 (T-1) 1032<\/p>\n

    Owner: Grupo Bimbo S.A.B. de C.V.<\/p>\n

    Gazette: March 2010<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.4. Trademark: \u201cRICOLINO\u201d<\/p>\n

    Trademark registration number: 255,612<\/p>\n

    Date of acknowledgment: April 5, 2010<\/p>\n

    File number: M.N. 104\/2009 (T-2) 1037<\/p>\n

    Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

    Gazette: April 2010<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.5. Trademark: \u201cRESISTOL\u201d<\/p>\n

    Trademark registration number: 41,955<\/p>\n

    Date of acknowledgment: September 28, 2010<\/p>\n

    File number: M.N. 480\/2009 (T-3) 4037<\/p>\n

    Owner: Henkel Capital, S.A. de C.V.<\/p>\n

    Gazette: September 2010<\/p>\n

    Status: Live (Updated. Gazette July 2016)<\/p>\n

     <\/p>\n

    A.6. Trademark: \u201cLAS MOMIAS DE GUANAJUATO\u201d<\/p>\n

    Trademark registration number: 857,331<\/p>\n

    Date of acknowledgment: December. 7, 2010<\/p>\n

    File number: M.N. 785\/2009 (T-5) 7179<\/p>\n

    Owner: Municipio de Guanajuato<\/p>\n

    Gazette: December 2010<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.7. Trademark: \u201cHOTELES CITY EXPRESS\u201d<\/p>\n

    Trademark registration number: 780,478<\/p>\n

    Date of acknowledgment: December 21, 2010<\/p>\n

    File number: M.N. 1848\/2009 (T-6) 15328<\/p>\n

    Owner: Hoteles City Express, S.A.B. de C.V<\/p>\n

    Gazette: December 2010<\/p>\n

    Status: Live (Updated. Gazette February 2017)<\/p>\n

     <\/p>\n

    A.8. Trademark: \u201cADO\u201d<\/p>\n

    Trademark registration number: 843,017<\/p>\n

    Date of acknowledgment: May 31, 2011<\/p>\n

    File number: M.N. 1429\/2010 (T-2) 14091<\/p>\n

    Owner: Autobuses de Oriente ADO, S.A. de C.V.<\/p>\n

    Gazette: May 2011<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.9. Trademark: \u201cELEKTRA\u201d<\/p>\n

    Trademark registration number: 390,819<\/p>\n

    Date of acknowledgment: July 29, 2011<\/p>\n

    File number: M.N. 1355\/2010 (T-1) 13639<\/p>\n

    Owner: Elektra Trading & Consulting Group, S.A. de C.V.<\/p>\n

    Gazette: July 2011<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.10. Trademark: \u201cSUPER PRECIO\u201d<\/p>\n

    Trademark registration number: 650,945<\/p>\n

    Date of acknowledgment: November 18, 2011<\/p>\n

    File number: M.N. 1600\/2011 (T-2) 14855<\/p>\n

    Owner: Tiendas S\u00faper Precio S.A. de C.V.<\/p>\n

    Gazette: November 2011<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.11. Trademark: \u201cPAYASO\u201d<\/p>\n

    Trademark registration number: 757,764<\/p>\n

    Date of acknowledgment: December 16, 2011<\/p>\n

    File number: M.N. 2148\/2010 (T-3) 19884<\/p>\n

    Owner: Grupo Bimbo S.A.B. de C.V.<\/p>\n

    Gazette: December, 2011<\/p>\n

    Status: Live (Updated. Gazette September 2018)<\/p>\n

     <\/p>\n

    A.12. Trademark: \u201cCORONADO\u201d<\/p>\n

    Trademark registration number: 887,611<\/p>\n

    Date of acknowledgment: February 9, 2012<\/p>\n

    File number: M.N. 2150\/2010 (T-4)19900<\/p>\n

    Owner: Grupo Bimbo S.A.B. de C.V.<\/p>\n

    Gazette: February 2012<\/p>\n

    Status: Live (Updated. Gazette July 2018)<\/p>\n

     <\/p>\n

    A.13. Trademark: \u201cMELATE\u201d<\/p>\n

    Trademark registration number: 932,323<\/p>\n

    Date of acknowledgment: October 31, 2012<\/p>\n

    File number: M.N. 2141\/2011 (T-3) 19611<\/p>\n

    Owner: Pron\u00f3sticos Para la Asistencia P\u00fablica<\/p>\n

    Gazette: October 2012<\/p>\n

    Status: Expired<\/p>\n

     <\/p>\n

    A.14. Trademark: \u201cARENA M\u00c9XICO\u201d<\/p>\n

    Trademark registration number: 1,238,811<\/p>\n

    Date of acknowledgment: June 30, 2014<\/p>\n

    File number: M.N. 2440\/2012 (T1) 22105<\/p>\n

    Owner: Nueva Arena M\u00e9xico S.A. de C.V.<\/p>\n

    Gazette: June 2014<\/p>\n

    Status: Live a June de 2019<\/p>\n

     <\/p>\n

    A.15. Trademark: \u201cEKCO\u201d<\/p>\n

    Trademark registration number: 51,806<\/p>\n

    Date of acknowledgment: July 29, 2014<\/p>\n

    File number: M,N. 1420\/2013 (T-4) 14609<\/p>\n

    Owner: Grupo Vasconia S.A. de C.V.<\/p>\n

    Gazette: July 2014<\/p>\n

    Status: Live a July de 2019<\/p>\n

     <\/p>\n

    A.16. Trademark: \u201cVASCONIA\u201d<\/p>\n

    Trademark registration number: 256,034<\/p>\n

    Date of acknowledgment: July 31, 2014<\/p>\n

    File number: M.N. 789\/2013 (T-3) 8609<\/p>\n

    Owner: Grupo Vasconia S.A. de C.V.<\/p>\n

    Gazette: July 2014<\/p>\n

    Status: Live a July de 2019<\/p>\n

     <\/p>\n

    A.17. Trademark: \u201cENSUE\u00d1O\u201d<\/p>\n

    Trademark registration number: 891,080<\/p>\n

    Date of acknowledgment: November 24, 2014<\/p>\n

    File number: M.N. 2350\/2013 (T-6) 23478<\/p>\n

    Owner: Industrias Alen S.A. de C.V.<\/p>\n

    Gazette: November 2014<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.18. Trademark: \u201cDINA\u201d<\/p>\n

    Trademark registration number: 380,305<\/p>\n

    Date of acknowledgment: December 19, 2014<\/p>\n

    File number: M.N. 1618\/2013 (T-5) 16571<\/p>\n

    Owner: Dina Camiones S.A. de C.V.<\/p>\n

    Gazette: December 2014<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.19. Trademark: \u201cS MART\u201d (& Design)<\/p>\n

    Trademark registration number: 1,409,909<\/p>\n

    Date of acknowledgment: March 31, 2015<\/p>\n

    File number: M.N. 672\/2014 (T-2) 6386<\/p>\n

    Owner: S-Mart Mexicana, S.A. de C.V.<\/p>\n

    Gazette: March 2015<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.18. Trademark: \u201cVERO\u201d<\/p>\n

    Trademark registration number: 658,862<\/p>\n

    Date of acknowledgment: March 31, 2015<\/p>\n

    File number: M.N. 2617\/2013 (T-7) 26053<\/p>\n

    Owner: Grupo Bimbo S.A.B. de C.V.<\/p>\n

    Gazette: March 2015<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.19. Trademark: \u201cCAPRICE\u201d<\/p>\n

    Trademark registration number: 354,077<\/p>\n

    Date of acknowledgment: April 30, 2015<\/p>\n

    File number: M.N. 839\/2014 (T-3) 8395<\/p>\n

    Owner: CPIF Venture, Inc.<\/p>\n

    Gazette: April 2015<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.20. Trademark: \u201cELECTROLIT\u201d<\/p>\n

    Trademark registration number: 461,398<\/p>\n

    Date of acknowledgment: May 27, 2015<\/p>\n

    File number: M.N. 1494\/2014 (T-4) 15324<\/p>\n

    Owner: Laboratorios Pisa, S.A. de C.V.<\/p>\n

    Gazette: May 2015<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.21. Trademark: \u201cTECATE TITANIUM\u201d<\/p>\n

    Trademark registration number: 1,522,414<\/p>\n

    Date of acknowledgment: December 15, 2015<\/p>\n

    File number: M.N. 109\/2015 (T-1) 869<\/p>\n

    Owner: Cervecer\u00eda Cuauht\u00e9moc Moctezuma, S.A. de C.V.<\/p>\n

    Gazette: December 2015<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.22. Trademark: \u201cLEXUS\u201d<\/p>\n

    Trademark registration number: 707,597<\/p>\n

    Date of acknowledgment: December 20, 2016<\/p>\n

    File number: M.N. 1861\/2015 (T-3)16847<\/p>\n

    Owner: Toyota Jidosha Kabushiki Kaisha<\/p>\n

    Gazette: December 2016<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.23. Trademark: \u201cMERCK\u201d<\/p>\n

    Trademark registration number: 85,741<\/p>\n

    Date of acknowledgment: December 20, 2016<\/p>\n

    File number: M.N: 3344\/2015 (T-4) 29581<\/p>\n

    Owner: Merck KGAA<\/p>\n

    Gazette: December 2016<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.24. Trademark: \u201cWET LINE XTREME PROFESSIONAL X\u201d (& Design)<\/p>\n

    Trademark registration number: 982,278<\/p>\n

    Date of acknowledgment: January, 31 2017<\/p>\n

    File number: M.N. 1393\/2015 (T-2) 11408<\/p>\n

    Owner: Henkel AG & Co. KGAA<\/p>\n

    Gazette: January 2017<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.25. Trademark: \u201cD`PORTENIS\u201d (& Design)<\/p>\n

    Trademark registration number: 706,852<\/p>\n

    Date of acknowledgment: July 31, 2017<\/p>\n

    File number: M.N. 2008\/2016 (T-2) 19837<\/p>\n

    Owner: Mas Diferente, S.A. de C.V.<\/p>\n

    Gazette: July 2017<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.26. Trademark: \u201cNAVITEK\u201d<\/p>\n

    Trademark registration number: 538,768<\/p>\n

    Date of acknowledgment: July 31, 2017<\/p>\n

    File number: M.N. 2149\/2016 (T-3)21177<\/p>\n

    Owner: Navilux, S.A. de C.V.<\/p>\n

    Gazette: July 2017<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.27 Trademark: \u201cSENOSIAIN\u201d<\/p>\n

    Trademark registration number: 62,173<\/p>\n

    Date of acknowledgment: November 30, 2017<\/p>\n

    File number: M.N. 821\/2017 (T-3) 9522<\/p>\n

    Owner: Alparis, S.A. de C.V.<\/p>\n

    Gazette: November 2017<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.28. Trademark: \u201cTAJIN\u201d<\/p>\n

    Trademark registration number: 320,328<\/p>\n

    Date of acknowledgment: May 31, 2018<\/p>\n

    File number: M.N. 2528\/2016 (T-4) 24787<\/p>\n

    Owner: Golosinas de M\u00e9xico, S.A. de C.V.<\/p>\n

    Gazette: May 2018<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.29. Trademark: \u201cANNTAYLOR\u201d (& Design)<\/p>\n

    Trademark registration number: 1,831,474<\/p>\n

    Date of acknowledgment: September 14, 2018<\/p>\n

    File number: M.N. 225\/2014 (T-1) 1758<\/p>\n

    Owner: Annco, Inc.<\/p>\n

    Gazette: September 2018<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.30. Trademark: \u201cKOTEX\u201d (& Design)<\/p>\n

    Trademark registration number: 20,937<\/p>\n

    Date of acknowledgment: November 28, 2018<\/p>\n

    File number: M.N. 544\/2017 (T-2) 6847<\/p>\n

    Owner: Kimberly-Clark Worldwide, Inc.<\/p>\n

    Gazette: November 2018<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

    A.31. Trademark: \u201cANCE\u201d (& Design)<\/p>\n

    Trademark registration number: 1,761,532<\/p>\n

    Date of acknowledgment: December 7, 2018<\/p>\n

    File number: 1096\/2018 (T-1) 11698<\/p>\n

    Owner: Asociaci\u00f3n de Normalizaci\u00f3n y Certificaci\u00f3n, A.C.<\/p>\n

    Gazette: December 2018<\/p>\n

    Status: Live<\/p>\n

     <\/p>\n

      \n
    1. Trademarks acknowledged as famous<\/strong> through the ad hoc <\/em>procedure:<\/li>\n<\/ol>\n

       <\/p>\n

      B 1. Trademark: \u201cCIN\u00c9POLIS\u201d<\/p>\n

      Trademark registration number: 1,039,899<\/p>\n

      Date of acknowledgment: November 20, 2009<\/p>\n

      File number: M.F. 1256\/2008 (G-1) 10963<\/p>\n

      Owner: Cinemas de la Rep\u00fablica, S.A. de C.V.<\/p>\n

      Gazette: December 2009<\/p>\n

      Status: Live (Updated. Gazette January 2015)<\/p>\n

       <\/p>\n

      B.2. Trademark: \u201cINTEL\u201d<\/p>\n

      Trademark registration number: 277,115<\/p>\n

      Date of acknowledgment: August 23, 2010<\/p>\n

      File number: M.F. 1577\/2008 (G-2) 13777<\/p>\n

      Owner: Intel Corporation<\/p>\n

      Gazette: August 2010<\/p>\n

      Status: Live (Updated. Gazette May 2016)<\/p>\n

       <\/p>\n

      B.3. Trademark: \u201cRED BULL\u201d<\/p>\n

      Trademark registration number: 848,424<\/p>\n

      Date of acknowledgment: February 19, 2010<\/p>\n

      File number: M.F. 2284\/2008 (G-3) 18288<\/p>\n

      Owner: Red Bull GmbH<\/p>\n

      Gazette: February 2010<\/p>\n

      Status: Live (Updated. Gazette September 2015)<\/p>\n

       <\/p>\n

      B.4. Trademark: \u201cMARINELA\u201d<\/p>\n

      Trademark registration number: 261,258<\/p>\n

      Date of acknowledgment: March 12, 2010<\/p>\n

      File number: M.F. 103\/2009 (G-3) 1033<\/p>\n

      Propietario: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

      Gazette: March 2010<\/p>\n

      Status: Live (Updated. Gazette October 2015)<\/p>\n

       <\/p>\n

      B.5. Trademark: \u201cGANSITO\u201d<\/p>\n

      Trademark registration number: 95,836<\/p>\n

      Date of acknowledgment: March 12, 2010<\/p>\n

      File number: M.F. 101\/2009 (G-2) 1031<\/p>\n

      Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

      Gazette: March 2010<\/p>\n

      Status: Live (Updated. Gazette September 2015)<\/p>\n

       <\/p>\n

      B.6. Trademark: \u201cBIMBO\u201d<\/p>\n

      Trademark registration number: 697,020<\/p>\n

      Date of acknowledgment: April 23, 2010<\/p>\n

      File number M.F. 100\/2009 (G-1) 1030<\/p>\n

      Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

      Gazette: April 2010<\/p>\n

      Status: Live (Updated. Gazette February 2016)<\/p>\n

       <\/p>\n

      B.7. Trademark: \u201cHARMON HALL\u201d (& Design)<\/p>\n

      Trademark registration number: 707,108<\/p>\n

      Date of acknowledgment: September 3, 2010<\/p>\n

      File number: M.F. 1766\/2009 (G-5) 14323<\/p>\n

      Owner: Harmon Hall Holding, S.A. de C.V.<\/p>\n

      Gazette: September 2010<\/p>\n

      Status: Live (Updated. Gazette June 2016)<\/p>\n

       <\/p>\n

      B.8. Trademark: \u201cBMW\u201d (& Design)<\/p>\n

      Trademark registration number: 416,369<\/p>\n

      Date of acknowledgment: September 14, 2010<\/p>\n

      File number: M.F. 1782\/2009 (G-6) 14483<\/p>\n

      Owner: Bayerische Motoren Werke Aktiengesellschaft<\/p>\n

      Status: Live (Updated. Gazette August 2016)<\/p>\n

       <\/p>\n

      B.9. Trademark: \u201cJOSE CUERVO\u201d<\/p>\n

      Trademark registration number: 382,031<\/p>\n

      Date of acknowledgment: September 10, 2010<\/p>\n

      File number: M.F. 2107\/2009 (G-9) 17586<\/p>\n

      Owner: Tequila Cuervo, S.A. de C.V.<\/p>\n

      Gazette: September 2010<\/p>\n

      Status: Live (Updated. Gazette June 2016)<\/p>\n

       <\/p>\n

      B.10. Trademark: \u201cMICROSOFT\u201d<\/p>\n

      Trademark registration number: 283,589<\/p>\n

      Date of acknowledgment: November 10, 2010<\/p>\n

      File number: M.F. 500\/2009 (G-4) 4556<\/p>\n

      Owner: Microsoft Corporation<\/p>\n

      Gazette: November 2010<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.11. Trademark: \u201cFLEXI\u201d (& Design)<\/p>\n

      Trademark registration number: 674,758<\/p>\n

      Date of acknowledgment: December 7, 2010<\/p>\n

      File number: M.F. 1794\/2009 (G-7) 14570<\/p>\n

      Owner: Grupo Flexi de Le\u00f3n, S.A.P.I. de C.V.<\/p>\n

      Gazette: December 2010<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.12. Trademark: \u201cPEPSI\u201d<\/p>\n

      Trademark registration number: 346,468<\/p>\n

      Date of acknowledgment: March 29, 2011<\/p>\n

      File number: M.F. 20175\/2009 (G-8) 17296<\/p>\n

      Owner: Pepsico, Inc.<\/p>\n

      Gazette: March 2011<\/p>\n

      Status: Live (Updated. Gazette August 2017)<\/p>\n

       <\/p>\n

      B.13. Trademark: \u201cBARDAHL\u201d<\/p>\n

      Trademark registration number: 865,925<\/p>\n

      Date of acknowledgment: April 15, 2011<\/p>\n

      File number: M.F. 734\/2010 (G-1) 7654<\/p>\n

      Owner: Bardahl de M\u00e9xico, S.A. de C.V.<\/p>\n

      Gazette: April 2011<\/p>\n

      Status: Live (Updated. Gazette March 2018)<\/p>\n

       <\/p>\n

      B.14. Trademark: \u201cPEMEX\u201d<\/p>\n

      Trademark registration number: 522,165<\/p>\n

      Date of acknowledgment: May 27, 2011<\/p>\n

      File number: M.F. 2059\/2010 (G-2) 19045<\/p>\n

      Owner: Petr\u00f3leos Mexicanos<\/p>\n

      Gazette: May 2011<\/p>\n

      Status: Live (Updated. Gazette March 2017)<\/p>\n

       <\/p>\n

      B.15. Trademark: INNOMINADA (Redbull charging bulls design)<\/p>\n

      Trademark registration number: 1,165,190<\/p>\n

      Date of acknowledgment: February 28, 2012<\/p>\n

      File number: M.F. 2170\/2010 (G-4) 19984<\/p>\n

      Owner: Red Bull GMBH<\/p>\n

      Gazette: February 2012<\/p>\n

      Status: Live (Updated Gazette October 2018)<\/p>\n

       <\/p>\n

      B.16. Trademark: \u201cTAKIS\u201d<\/p>\n

      Trademark registration number: 547,799<\/p>\n

      Date of acknowledgment: March 16, 2012<\/p>\n

      File number: M.F. 2151\/2010 (G-3) 19901<\/p>\n

      Owner: Grupo Bimbo S.A.B de C.V.<\/p>\n

      Gazette: March 2012<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.17. Trademark: \u201cYAHOO\u201d<\/p>\n

      Trademark registration number: 573,530<\/p>\n

      Date of acknowledgment: May 31, 2012<\/p>\n

      File number: M.F. 1151\/2011 (T-1) 10840<\/p>\n

      Owner: Oath Inc.<\/p>\n

      Gazette: May 2012<\/p>\n

      Status: Live (Updated. Gazette December 2018)<\/p>\n

       <\/p>\n

      B.18. Trademark: \u201cCOHIBA\u201d<\/p>\n

      Trademark registration number: 306,470<\/p>\n

      Date of acknowledgment: July 20, 2012<\/p>\n

      File number: M.F. 2249\/2011<\/p>\n

      Owner: Corporation Habanos, S.A.<\/p>\n

      Gazette: July 2012<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.19. Trademark: \u201cTELEVISA\u201d<\/p>\n

      Trademark registration number: 858,155<\/p>\n

      Date of acknowledgment: August 31, 2012<\/p>\n

      File number: M.F. 2276\/2011 (G-9) 20624<\/p>\n

      Owner: Mountrigi Management Group, LTD.<\/p>\n

      Gazette: August 2012<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.20. Trademark: \u201cSOY TOTALMENTE\u201d<\/p>\n

      Trademark registration number: 645,851<\/p>\n

      Date of acknowledgment: September 28, 2012<\/p>\n

      File number: M.F. 2004\/2011 (G-5) 18612<\/p>\n

      Owner: El Palacio de Hierro, S.A. de C.V.<\/p>\n

      Gazette: September 2012<\/p>\n

      Status: Live (Updated. Gazette November 2018)<\/p>\n

       <\/p>\n

      B.21. Trademark: \u201cEL PALACIO DE HIERRO\u201d (& Design)<\/p>\n

      Trademark registration number: 997,244<\/p>\n

      Date of acknowledgment: September 28,2012<\/p>\n

      File number: M.F. 2005\/2011 (G-6) 18613<\/p>\n

      Owner: El Palacio de Hierro, S.A. de C.V.<\/p>\n

      Gazette: September 2012<\/p>\n

      Status: Live (Updated. Gazette November 2018)<\/p>\n

       <\/p>\n

      B.22. Trademark: \u201cGANDHI\u201d<\/p>\n

      Trademark registration number: 559,538<\/p>\n

      Date of acknowledgment: October 31, 2012<\/p>\n

      File number: M.F. 2076\/2011 (G-7) 19072<\/p>\n

      Owner: Grupo 78. S.A. de C.V.<\/p>\n

      Gazette: October 2012<\/p>\n

      Status: Live (Updated. Gazette November 2018)<\/p>\n

       <\/p>\n

      B.23. Trademark: INNOMINADA (Batman bat logo)<\/p>\n

      Trademark registration number: 376,283<\/p>\n

      Date of acknowledgment: November 30, 2012<\/p>\n

      File number: M.F. 1989\/2011 (G-3) 184879<\/p>\n

      Owner: DC Comics<\/p>\n

      Gazette: November 2012<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.24. Trademark: \u201cBATMAN\u201d<\/p>\n

      Trademark registration number: 371,343<\/p>\n

      Date of acknowledgment: November 30, 2012<\/p>\n

      File number: M.F. 1990\/2011 (G-4) 18480<\/p>\n

      Owner: DC Comics<\/p>\n

      Gazette: November 2012<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.25. Trademark: \u201cSUPERMAN\u201d (& Design)<\/p>\n

      Trademark registration number: 366,500<\/p>\n

      Date of acknowledgment: December 19, 2012<\/p>\n

      File number: M.F. 1987\/2011 (G-1) 18475<\/p>\n

      Owner: DC Comics<\/p>\n

      Gazette: April 2015<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.26. Trademark: \u201cS\u201d (& Design)<\/p>\n

      Trademark registration number: 580,446<\/p>\n

      Date of acknowledgment: January 31, 2013<\/p>\n

      File number: M.F. 1988\/2011 (G-2) 18477<\/p>\n

      Owner: DC Comics<\/p>\n

      Gazette: January 2013<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

      B.27.Trademark: \u201cNACIONAL MONTE DE PIEDAD\u201d<\/p>\n

      Trademark registration number: 1,338,179<\/p>\n

      Date of acknowledgment: July 31, 2013<\/p>\n

      File number: M.F. 1544\/2012(G-1) 13793<\/p>\n

      Owner: Nacional Monte de Piedad, I.A.P.<\/p>\n

      Gazette: July 2013<\/p>\n

      Status: Live (Updated. Gazette November 2018)<\/p>\n

       <\/p>\n

      B.28. Trademark: \u201cTIA ROSA\u201d<\/p>\n

      Trademark registration number: 168,816<\/p>\n

      Date of acknowledgment: September 5, 2013<\/p>\n

      File number: M.F. 2444\/2012 (G-3) 22119<\/p>\n

      Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

      Gazette: September 2013<\/p>\n

      Status: Expired<\/p>\n

       <\/p>\n

        \n
      1. 29. Trademark: \u201cBUBULUBU\u201d<\/li>\n<\/ol>\n

        Trademark registration number: 281,881<\/p>\n

        Date of acknowledgment: October 31, 2013<\/p>\n

        File number: M.F. 2476\/2012 (G-4) 22289<\/p>\n

        Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

        Gazette: October 2013<\/p>\n

        Status: Expired<\/p>\n

         <\/p>\n

        B.30. Trademark: \u201cEL CHAVO\u201d (& Design)<\/p>\n

        Trademark registration number: 969,409<\/p>\n

        Date of acknowledgment: December 19, 2013<\/p>\n

        File number: M.F. 2031\/2012(G-2) 18336<\/p>\n

        Owner: Roberto G\u00f3mez Fern\u00e1ndez<\/p>\n

        Gazette December 2013<\/p>\n

        Status: Expired<\/p>\n

         <\/p>\n

        B.31. Trademark: \u201cCKLASS\u201d (& Design)\u201d<\/p>\n

        Trademark registration number: 880,569<\/p>\n

        Date of acknowledgment: January 29, 2014<\/p>\n

        File number: M.F. 49\/2013 (G-1) 348<\/p>\n

        Owner: Wata Group, S.A. de C.V.<\/p>\n

        Gazette: January 2104<\/p>\n

        Status: Live a January de 2019<\/p>\n

         <\/p>\n

        B.32. Trademark: \u201cPINOL\u201d<\/p>\n

        Trademark registration number: 472,540<\/p>\n

        Date of acknowledgment: March 31, 2014<\/p>\n

        File number: M.F. 1064\/2013(G-2) 10856<\/p>\n

        Owner: Industrias Alen, S.A. de C.V.<\/p>\n

        Gazette: March 2014<\/p>\n

        Status: Live a March de 2019<\/p>\n

         <\/p>\n

        B.33 Trademark: \u201cLA COSTE\u00d1A\u201d<\/p>\n

        Trademark registration number: 375,684<\/p>\n

        Date of acknowledgment: April 15,2014<\/p>\n

        File number: M.F. 1609\/2013(G-3) 16521<\/p>\n

        Owner: Conservas la Coste\u00f1a, S.A. de C.V.<\/p>\n

        Gazette: April 2014<\/p>\n

        Status: Live a April de 2019<\/p>\n

         <\/p>\n

        B.34. Trademark: \u201cHELVEX\u201d<\/p>\n

        Trademark registration number: 957,168<\/p>\n

        Date of acknowledgment: August 20, 2014<\/p>\n

        File number: M.F. 1691\/2013(G-4) 17540<\/p>\n

        Owner: Helvex, S.A. DE C.V.<\/p>\n

        Gazette: August 2014<\/p>\n

        Status: Live a August de 2019<\/p>\n

         <\/p>\n

        B.35. Trademark: \u201cCLORALEX\u201d<\/p>\n

        Trademark registration number: 367,713<\/p>\n

        Date of acknowledgment: September 15, 2014<\/p>\n

        File number: M.F. 2561\/2013(G-5) 25449<\/p>\n

        Owner: Industrias Alen, S.A. DE C.V.<\/p>\n

        Gazette: September 2014<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.36. Trademark: \u201cIPHONE\u201d<\/p>\n

        Trademark registration number: 1,039,157<\/p>\n

        Date of acknowledgment: September 30, 2014<\/p>\n

        File number: M.F. 1273\/2014 (G-4) 12770<\/p>\n

        Owner: Apple Inc.<\/p>\n

        Gazette: September 2014<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.37. Trademark: \u201cILUSI\u00d3N\u201d<\/p>\n

        Trademark registration number: 1,474,836<\/p>\n

        Date of acknowledgment: October 10, 2014<\/p>\n

        File number: M.N. 303\/2013(T-2) 4429<\/p>\n

        Owner: Diltex, S.A. DE C.V.<\/p>\n

        Gazette: October 2014<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.38. Trademark: \u201cHERDEZ\u201d<\/p>\n

        Trademark registration number: 61,432<\/p>\n

        Date of acknowledgment: October 22, 2014<\/p>\n

        File number: M.F. 1665\/2014 (G-5) 17004<\/p>\n

        Owner: Herdez, S.A. DE C.V.<\/p>\n

        Gazette: October 2014<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.39. Trademark: \u201cTORTILLINAS\u201d<\/p>\n

        Trademark registration number: 409,826<\/p>\n

        Date of acknowledgment: December 15, 2014<\/p>\n

        File number: M.F. 2615\/2013 (G-6) 26049<\/p>\n

        Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

        Gazette: December 2014<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.40. Trademark: \u201cTRIDIMENSIONAL\u201d (Takis design)<\/p>\n

        Trademark registration number: 1,172,732<\/p>\n

        Date of acknowledgment: December 19, 2014<\/p>\n

        File number: M.F. 2616\/2013 (G-7) 26051<\/p>\n

        Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

        Gazette: December 2014<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.41. Trademark: \u201cOMNILIFE\u201d<\/p>\n

        Trademark registration number: 556,402<\/p>\n

        Date of acknowledgment: February 27, 2015<\/p>\n

        File number: M.F. 949\/2014 (G-3) 9814<\/p>\n

        Owner: Grupo Omnilife, S.A. de C.V<\/p>\n

        Gazette: February 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.42. Trademark: \u201cSICO\u201d<\/p>\n

        Trademark registration number: 391,088<\/p>\n

        Date of acknowledgment: April 29,2015<\/p>\n

        File number: M.F. 270\/2014 (G-1) 2375<\/p>\n

        Owner: Reckitt Benckiser M\u00e9xico, S.A. de C.V.<\/p>\n

        Gazette: June 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.43. Trademark: \u201cLEGO\u201d (& Design)<\/p>\n

        Trademark registration number: 443,052<\/p>\n

        Date of acknowledgment: June 30, 2015<\/p>\n

        File number: M.F. 419\/2014 (G-2) 4009<\/p>\n

        Owner: Lego Juris A\/S<\/p>\n

        Gazette: September 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.43. Trademark: \u201cBUFALO\u201d (& Design)<\/p>\n

        Trademark registration number: 663,658<\/p>\n

        Date of acknowledgment: September 30, 2015<\/p>\n

        File number: M.F. 2559\/2014 (G-8) 25562<\/p>\n

        Owner: Herdez, S.A. de C.V.<\/p>\n

        Gazette: September 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.44. Trademark: \u201cFIRESTONE\u201d<\/p>\n

        Trademark registration number: 14,524<\/p>\n

        Date of acknowledgment: October 22, 2015<\/p>\n

        File number: M.F. 539\/2015 (G-3) 4859<\/p>\n

        Owner: Bridgestone Licensing Services, Inc.<\/p>\n

        Gazette: October 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.45. Trademark: \u201cBRIDGESTONE\u201d<\/p>\n

        Trademark registration number: 1,440,418<\/p>\n

        Date of acknowledgment: October 22, 2015<\/p>\n

        File number: M.F. 538\/2015 (G-2) 4853<\/p>\n

        Owner: Bidgestone Corporation<\/p>\n

        Gazette: October 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.46. Trademark: \u201cEL CHAPULIN COLORADO\u201d<\/p>\n

        Trademark registration number: 555,383<\/p>\n

        Date of acknowledgment: November 30, 2015<\/p>\n

        File number: M.F. 2201\/2014 (G-6) 22873<\/p>\n

        Owner: Roberto G\u00f3mez Fern\u00e1ndez<\/p>\n

        Gazette: November 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.47. Trademark: \u201cLG\u201d (& Design)<\/p>\n

        Trademark registration number: 509,298<\/p>\n

        Date of acknowledgment: November 30, 2015<\/p>\n

        File number: M.F. 2456\/2014 (G-7) 24867<\/p>\n

        Owner: LG Corp.<\/p>\n

        Gazette: November 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.48. Trademark: \u201cTECATE\u201d<\/p>\n

        Trademark registration number: 134,004<\/p>\n

        Date of acknowledgment: December 15, 2015<\/p>\n

        File number: M.N. 123\/2015 (G-1) 1073<\/p>\n

        Owner: Cervezas Cuauht\u00e9moc Moctezuma, S.A. de C.V.<\/p>\n

        Gazette: December 2015<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.49. Trademark: \u201cHARPIC\u201d<\/p>\n

        Trademark registration number: 236,065<\/p>\n

        Date of acknowledgment: February 19,2016<\/p>\n

        File number: M.F. 782\/2015 (G-5) 6460<\/p>\n

        Owner: Reckitt & Colman (Overseas) Limited<\/p>\n

        Gazette: February 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.50. Trademark: \u201cDO\u00d1A MARIA\u201d<\/p>\n

        Trademark registration number: 186,178<\/p>\n

        Date of acknowledgment: March 31, 2016<\/p>\n

        File number: M.F. 1962\/2015(G-6) 17984<\/p>\n

        Owner: Herdez, S.A. de C.V.<\/p>\n

        Gazette: March 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.51. Trademark: \u201cBARCEL\u201d<\/p>\n

        Trademark registration number: 164,548<\/p>\n

        Date of acknowledgment: April 29, 2016<\/p>\n

        File number: 563\/2015 (G-4) 5056<\/p>\n

        Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

        Gazette: April 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.52. Trademark: \u201cSIETE MACHOS\u201d<\/p>\n

        Trademark registration number: 30,648<\/p>\n

        Date of acknowledgment: May 30, 2016<\/p>\n

        File number: M.F. 3321\/2015 (G-11) 29540<\/p>\n

        Owner: Comercial Urania, S.A. de C.V.<\/p>\n

        Gazette: May 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.53 Trademark: \u201cRICOLINO\u201d<\/p>\n

        Trademark registration number: 255,612<\/p>\n

        Date of acknowledgment: June 28, 2016<\/p>\n

        File number: M.F. 2074\/2015 (G-7) 19463<\/p>\n

        Owner: Grupo Bimbo, S.A.B. de C.V.<\/p>\n

        Gazette: June 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.54. Trademark: \u201cDEL FUERTE\u201d<\/p>\n

        Trademark registration number: 216,397<\/p>\n

        Date of acknowledgment: June 29, 2016<\/p>\n

        File number: M.F. 2357\/2015 (G-9) 20992<\/p>\n

        Owner: Alimentos del Fuerte, S.A. de C.V.<\/p>\n

        Gazette: June 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.55. Trademark: \u201cBENOTTO\u201d<\/p>\n

        Trademark registration number: 138,139<\/p>\n

        Date of acknowledgment: August 30, 2016<\/p>\n

        File number: 1240\/2016 (G-6) 12339<\/p>\n

        Owner: Distribuidora de Bicicletas Benotto, S.A. de C.V.<\/p>\n

        Gazette: August 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.56. Trademark: \u201cIMSS SEGURIDAD Y SOLIDARIDAD SOCIAL\u201d (& Design)<\/p>\n

        Trademark registration number: 550,086<\/p>\n

        Date of acknowledgment: September 13, 2016<\/p>\n

        File number: M.F. 413\/2016 (G-1) 5379<\/p>\n

        Owner: Instituto Mexicano del Seguro Social<\/p>\n

        Gazette: September 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.57. Trademark: \u201cGAMESA\u201d<\/p>\n

        Trademark registration number: 347,617<\/p>\n

        Date of acknowledgment: October 31,2016<\/p>\n

        File number: M.F. 3361\/2015 (G-13) 29660<\/p>\n

        Owner: Corporativo Internacional Mexicano, S. de R.L. de C.V.<\/p>\n

        Gazette: October 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.58. Trademark: \u201cEMPERADOR\u201d<\/p>\n

        Trademark registration number: 448,088<\/p>\n

        Date of acknowledgment: October 31, 2016<\/p>\n

        File number: M,F. 3371\/2015 (G-13) 29689<\/p>\n

        Owner: Corporativo Internacional Mexicano, S. de R.L. de C.V.<\/p>\n

        Gazette: October 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.59. Trademark: \u201cSABRITAS\u201d<\/p>\n

        Trademark registration number: 98,999<\/p>\n

        Date of acknowledgment: November 30,2016<\/p>\n

        File number: 3375\/2015 (G-17) 29707<\/p>\n

        Owner: Pepsico, Inc.<\/p>\n

        Gazette: November 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.60. Trademark: \u201cACTIVIA\u201d<\/p>\n

        Trademark registration number: 658,926<\/p>\n

        Date of acknowledgment: November 30, 2016<\/p>\n

        File number: M.F. 930\/2016 (G-3) 10003<\/p>\n

        Owner: Companie Gervais Danone<\/p>\n

        Gazette: November 2016<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.61. Trademark: \u201cBEST DAY\u201d<\/p>\n

        Trademark registration number: 1,115,026<\/p>\n

        Date of acknowledgment: January 31, 2017<\/p>\n

        File number: 3157\/2015 (G-10) 28680<\/p>\n

        Owner: Viajes Beda, S.A. DE C.V.<\/p>\n

        Gazette: January 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.62. Trademark: \u201cSALADITAS\u201d<\/p>\n

        Trademark registration number: 551,018<\/p>\n

        Date of acknowledgment: March 31, 2017<\/p>\n

        File number: M.F. 3367\/2015 (G-14) 29676<\/p>\n

        Owner: Corporativo Internacional Mexicano, S. de R.L. de C.V.<\/p>\n

        Gazette: March 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.63 Trademark: \u201cVERDE VALLE\u201d<\/p>\n

        Trademark registration number: 251,457<\/p>\n

        Date of acknowledgment: March 31, 2017<\/p>\n

        File number: M.F. 941\/2016 (G-5) 10085<\/p>\n

        Owner: Productos Verde Valle, S.A. de C.V.<\/p>\n

        Gazette: March 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.64. Trademark: \u201cEXA\u201d<\/p>\n

        Trademark registration number: 630,027<\/p>\n

        Date of acknowledgment: March 31, 2017<\/p>\n

        File number: 2964\/2016 (G-10) 28889<\/p>\n

        Owner: Stereorey M\u00e9xico, S.A.<\/p>\n

        Gazette: March 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.65. Trademark: \u201cVINCI\u201d<\/p>\n

        Trademark registration number: 890,229<\/p>\n

        Date of acknowledgment: March 31, 2017<\/p>\n

        File number: M.F. 1447\/2016 (G-8) 14704<\/p>\n

        Owner: Grupo Fila-Dixon, S.A. de C.V.<\/p>\n

        Gazette: March 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.66. Trademark: \u201cSCHICK\u201d<\/p>\n

        Trademark registration number: 287,891<\/p>\n

        Date of acknowledgment: March 31, 2017<\/p>\n

        File number: M.F. 2189\/2015 (G-8) 19956<\/p>\n

        Owner: Edgewell Personal Care Brands, LLC<\/p>\n

        Gazette: March 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.67. Trademark: \u201cOXXO\u201d (& Design)<\/p>\n

        Trademark registration number: 453,234<\/p>\n

        Date of acknowledgment: April 18,2017<\/p>\n

        File number: M.F. 186\/2017 (G-3) 1747<\/p>\n

        Owner: Grupo Industrial Emprex, S.A. de C.V.<\/p>\n

        Gazette: April 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.68. Trademark: \u201cSI VALE\u201d<\/p>\n

        Trademark registration number: 593,922<\/p>\n

        Date of acknowledgment: April 28, 2017<\/p>\n

        File number: M.F. 940\/2016 (G-4) 10075<\/p>\n

        Owner: Si Vale M\u00e9xico, S.A. de C.V.<\/p>\n

        Gazette: April 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.69. Trademark: \u201cNISSAN\u201d<\/p>\n

        Trademark registration number: 96,287<\/p>\n

        Date of acknowledgment: July 28, 2017<\/p>\n

        File number: M.F. 3365\/2016 (G-12) 33551<\/p>\n

        Owner: Nissan Jidosha Kabushiki Kaisha<\/p>\n

        Gazette: July 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.70. Trademark: \u201cFLEXI\u201d<\/p>\n

        Trademark registration number: 868,350<\/p>\n

        Date of acknowledgment: July 31,2017<\/p>\n

        File number: M.F. 489\/2016 (G-2) 6130<\/p>\n

        Owner: Grupo Flexi de Le\u00f3n, S.A.P.I. de C.V.<\/p>\n

        Gazette: July 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.71. Trademark: \u201cBARCEL\u00d3\u201d<\/p>\n

        Trademark registration number: 918,959<\/p>\n

        Date of acknowledgment: July 31, 2017<\/p>\n

        File number: M.F. 1261\/2016 (G-7) 12839<\/p>\n

        Owner: Quiroocan, S.A. DE C.V.<\/p>\n

        Gazette: July 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.72. Trademark: \u201cANDREA\u201d (& Design)<\/p>\n

        Trademark registration number: 739,383<\/p>\n

        Date of acknowledgment: July 31, 2017<\/p>\n

        File number: M.F. 3304\/2016 (G-11) 33128<\/p>\n

        Owner: F\u00e1bricas de Calzado Andrea, S.A. de C.V.<\/p>\n

        Gazette: July 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.73. Trademark: \u201cCORONA\u201d<\/p>\n

        Trademark registration number: 841,746<\/p>\n

        Date of acknowledgment: August 31, 2017<\/p>\n

        File number: M.F. 3417\/2016 (G-13) 33798<\/p>\n

        Owner: Cervecer\u00eda Modelo de M\u00e9xico, S. de R.L. de C.V.<\/p>\n

        Gazette: August 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.74. Trademark: \u201cPUEBLOS M\u00c1GICOS\u201d<\/p>\n

        Trademark registration number: 740,363<\/p>\n

        Date of acknowledgment: September 18, 2017<\/p>\n

        File number: M.F. 2273\/2017 (G-12) 22931<\/p>\n

        Owner: Secretar\u00eda de Turismo<\/p>\n

        Gazette: September 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.75. Trademark: \u201cVOGUE\u201d<\/p>\n

        Trademark registration number: 740,363<\/p>\n

        Date of acknowledgment: September 29, 2017<\/p>\n

        File number: M.N. 23\/2017 (T-1) 231<\/p>\n

        Owner: Advance Magazine Publishers, Inc.<\/p>\n

        Gazette: September 2017<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.76. Trademark: \u201cNIKE\u201d<\/p>\n

        Trademark registration number:\u00a0 252,062<\/p>\n

        Date of acknowledgment: February 28, 2018<\/p>\n

        File number: M.F. 913\/2017 (G-6) 11030<\/p>\n

        Owner: Nike Innovate C.V.<\/p>\n

        Gazette: February 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.77. Trademark: \u201cINNOMINADA\u201d (Nike\u2019s checkmark logo)<\/p>\n

        Trademark registration number: 797,100<\/p>\n

        Date of acknowledgment: February 28, 2018<\/p>\n

        File number: M.F. 914\/2017 (G-7) 11033<\/p>\n

        Owner: Nike Innovate C.V.<\/p>\n

        Gazette: February 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.78. Trademark: \u201cLAS MOMIAS DE GUANAJUATO\u201d<\/p>\n

        Trademark registration number: 1,634,161<\/p>\n

        Date of acknowledgment: March 20, 2018<\/p>\n

        File number: M.F. 279\/2017 (G-4) 3401<\/p>\n

        Owner: Municipio de Guanajuato<\/p>\n

        Gazette: March 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.79. Trademark: \u201cSUAVITEL\u201d<\/p>\n

        Trademark registration number: 415,924<\/p>\n

        Date of acknowledgment: April 27, 2018<\/p>\n

        File number: M.F. 2707\/2016 (G-9) 27373<\/p>\n

        Owner: CPIF Venture, Inc.<\/p>\n

        Gazette: April 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.80. Trademark: \u201cCOFLEX\u201d<\/p>\n

        Trademark registration number: 836,301<\/p>\n

        Date of acknowledgment: April 30, 2018<\/p>\n

        File number: M.F. 509\/2017 (G-5) 6252<\/p>\n

        Owner: Coflex, S.A. de C.V.<\/p>\n

        Gazette: April 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.81. Trademark: \u201cMERCK\u201d<\/p>\n

        Trademark registration number: 85,741<\/p>\n

        Date of acknowledgment: April 30, 2018<\/p>\n

        File number: M.F. 1823\/2017 (G-10) 19853<\/p>\n

        Owner: Merck KGAA<\/p>\n

        Gazette: April 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.81. Trademark: \u201cKIDZANIA\u201d<\/p>\n

        Trademark registration number: 810,047<\/p>\n

        Date of acknowledgment: April 30, 2018<\/p>\n

        File number: M.F. 291\/2018 (G-2) 2544<\/p>\n

        Owner: Kidzania, S.A.P.I. de C.V.<\/p>\n

        Gazette: April 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.82. Trademark: \u201cTHE HOME DEPOT\u201d<\/p>\n

        Trademark registration number: 382,465<\/p>\n

        Date of acknowledgment: May 29, 2018<\/p>\n

        File number: M.F. 2136\/2017(G-11) 22554<\/p>\n

        Owner: Home Depot International, Inc.<\/p>\n

        Gazette: May 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.83. Trademark: \u201cBONAFONT\u201d<\/p>\n

        Trademark registration number: 420,754<\/p>\n

        Date of acknowledgment: May 31, 2018<\/p>\n

        File number: M.F. 2680\/2017 (G-15) 27444<\/p>\n

        Owner: Bonafont, S.A. de C.V.<\/p>\n

        Gazette: May 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.84. Trademark: \u201cBODEGA AURRERA\u201d<\/p>\n

        Trademark registration number: 1,174,787<\/p>\n

        Date of acknowledgment: May 31, 2018<\/p>\n

        File number: M.F. 3278\/2017 (G-17) 33470<\/p>\n

        Owner: Wal-Mart de M\u00e9xico, S.A.B. de C.V.<\/p>\n

        Gazette: May 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.85. Trademark: \u201cAXA\u201d<\/p>\n

        Trademark registration number: 1,740,983<\/p>\n

        Date of acknowledgment: June 28, 2018<\/p>\n

        File number: M.F. 3232\/2017 (G-16) 32897<\/p>\n

        Owner: Axa<\/p>\n

        Gazette: June 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.86. Trademark: \u201cNUTRISA\u201d<\/p>\n

        Trademark registration number: 817,447<\/p>\n

        Date of acknowledgment: June 29, 2018<\/p>\n

        File number: M.F. 1522\/2017 (G-9) 17197<\/p>\n

        Owner: Nutrisa, S.A de C.V.<\/p>\n

        Gazette: June 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.87. Trademark: \u201cLALA\u201d (& Design)<\/p>\n

        Trademark registration number: 1,522,214<\/p>\n

        Date of acknowledgment: July 23, 2018<\/p>\n

        File number: M.F. 478\/2018 (G-3) 5740<\/p>\n

        Owner: Comercializadora de L\u00e1cteos y Derivaos S.A. de C.V.<\/p>\n

        Gazette: July 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.88. Trademark: \u201cZARA\u201d<\/p>\n

        Trademark registration number: 400,136<\/p>\n

        Date of acknowledgment: September 27, 2018<\/p>\n

        File number: M.F. 133\/2018 (G-1) 599<\/p>\n

        Owner: Industrial de Dise\u00f1o Textil, S.A. (Inditex S.A.)<\/p>\n

        Gazette: September 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.89. Trademark: \u201cCAGUAMA\u201d<\/p>\n

        Trademark registration number: 570,851<\/p>\n

        Date of acknowledgment: October 29, 2018<\/p>\n

        File number: M.F. 1922\/2018 (G-14) 21171<\/p>\n

        Owner: Cervezas Cuauht\u00e9moc Moctezuma, S.A. de C.V.<\/p>\n

        Gazette: October 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.90. Trademark: \u201cSONORA GRILL\u201d<\/p>\n

        Trademark registration number: 1,933,263<\/p>\n

        Date of acknowledgment: October 30, 2018<\/p>\n

        File number: M.F. 1990\/2018 (G-16) 22204<\/p>\n

        Owner: Ricardo A\u00f1orve Martinez<\/p>\n

        Gazette: October 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.91. Trademark: \u201cAMERICAN EXPRESS\u201d<\/p>\n

        Trademark registration number: 199,952<\/p>\n

        Date of acknowledgment: October 31, 2018<\/p>\n

        File number: M.F. 2632\/2017 (G-14) 26842<\/p>\n

        Owner: American Express Marketing & Development Corp.<\/p>\n

        Gazette: October 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.92. Trademark: \u201cANDATTI\u201d<\/p>\n

        Trademark registration number: 1,917,496<\/p>\n

        Date of acknowledgment: November 29, 2018<\/p>\n

        File number: M.F. 2170\/2018 (G-17) 23685<\/p>\n

        Owner: Grupo Industrial Emprex, S.A. de C.V.<\/p>\n

        Gazette: November 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.93. Trademark: \u201cM\u201d (& Design) (Monster logo)<\/p>\n

        Trademark registration number: 942,216<\/p>\n

        Date of acknowledgment: November 29, 2018<\/p>\n

        File number: M.F. 807\/2018 (G-5) 8365<\/p>\n

        Owner: Monster Energy Company<\/p>\n

        Gazette: November 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.94. Trademark: \u201cMONSTER\u201d<\/p>\n

        Trademark registration number: 766,635<\/p>\n

        Date of acknowledgment: November 29, 2018<\/p>\n

        File number: M.F. 666\/2018 (G-4) 7220<\/p>\n

        Owner: Monster Energy Company<\/p>\n

        Gazette: November 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.95. Trademark: \u201cPHOTOSHOP\u201d<\/p>\n

        Trademark registration number: 670,716<\/p>\n

        Date of acknowledgment: November 30, 2018<\/p>\n

        File number: M.F. 1200\/2017 (G-8) 13779<\/p>\n

        Owner: Adobe System Incorporated<\/p>\n

        Gazette: November 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.96. Trademark: \u201cMASSIMO DUTTI\u201d<\/p>\n

        Trademark registration number: 627,417<\/p>\n

        Date of acknowledgment: December 17, 2018<\/p>\n

        File number: M.F. 1144\/2018 (G-6) 12420<\/p>\n

        Owner: Grupo Massimo Dutti, S.A.<\/p>\n

        Gazette: August 2009<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.97. Trademark: \u201cELD ESCUELA LIBRE DE DERECHO\u201d (& Design)<\/p>\n

        Trademark registration number: 711,239<\/p>\n

        Date of acknowledgment: December 19, 2018<\/p>\n

        File number: 1964\/2018 (G-15) 21884<\/p>\n

        Owner: Escuela Libre de Derecho<\/p>\n

        Gazette: November 2011<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

        B.98. Trademark: \u201cPARAMETR\u00cdA DE FRANCISCO ABUNDIS<\/p>\n

        Trademark registration number: 1,858,409<\/p>\n

        Date of acknowledgment: December 19, 2018<\/p>\n

        File number: M.F. 1887\/2018 (G-12) 20974<\/p>\n

        Owner: Parametr\u00eda S.A de C.V.<\/p>\n

        Gazette: December 2018<\/p>\n

        Status: Live<\/p>\n

         <\/p>\n

         <\/p>\n

        [1]<\/a> The applicant did not answer the office actions and the applications were abandoned.<\/p>\n","protected":false},"excerpt":{"rendered":"

        Updated list of well-known and famous trademarks in Mexico (2018).<\/p>\n","protected":false},"author":3,"featured_media":2028,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[297],"tags":[302,37,350,412,177,241,487,498],"class_list":["post-1652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trademark-law","tag-ad-hoc-procedure","tag-arturo-d-reyes","tag-famous-trademarks","tag-mexican-patent-and-trademark-office","tag-mexico","tag-reyes-fenig","tag-trademarks","tag-well-known-trademarks"],"yoast_head":"\nTrademarks acknowledged as well-known and famous in Mexico as to 2018 - Reyes Fenig<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/reyesfenig.com\/en\/2019\/11\/02\/well-known-2018\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trademarks acknowledged as well-known and famous in Mexico as to 2018 - Reyes Fenig\" \/>\n<meta property=\"og:description\" content=\"Updated list of well-known and famous trademarks in Mexico (2018).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/reyesfenig.com\/en\/2019\/11\/02\/well-known-2018\/\" \/>\n<meta property=\"og:site_name\" content=\"Reyes Fenig\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-03T04:29:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/reyesfenig.com\/wp-content\/uploads\/2022\/01\/blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"870\" \/>\n\t<meta property=\"og:image:height\" content=\"580\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Arturo D. 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